By now we’re hoping you know what audiences are and how to take advantage of them to test timing and effectiveness of your various campaigns. If you don’t that’s ok to, we’ll explain them here but you should check out some of our other posts about audiences as well:Email Marketing Tip #3: “Do’s and Don’ts” [...]
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Happy Wednesday, folks! We’d like to take some time today to talk about the current recession and what that means for marketing- a topic frequently discussed with our clients. During these tough economic times, it’s easy to be overwhelmed with financial issues and forget about your email marketing efforts. However, these are the times when [...]
Filed under: Audiences, Do's and Don'ts, Email Marketing Tips, Recession Marketing | 1 Comment »
“Let’s get personal, personal!” (My apologies, the Seal made me do it…) Olivia Newton John’s catchy song may have been about “getting physical”, but for email marketing purposes its all about “getting personal” (yep, had to do it again). Think about it- isn’t it great when someone you’ve met only once remembers your name the [...]
Filed under: Audiences, Email Marketing Tips, Personalization | 1 Comment »
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