Sometimes, less is more. Just the other day we wrote a post about creative ways to build your list. Another quick tip is to keep it concise. Don’t ever ask for more than you need. If you’re a shoe store it wouldn’t hurt to ask whether customers prefer sneakers or sandals, but you don’t want [...]
Filed under: List Building, Privacy, Using Forms | 2 Comments »
Happy Thursday, folks! Today we’re looking at subscriber confirmation and how it can help your email marketing efforts. Let’s start with the basics-what is “subscriber confirmation”? Subscriber confirmation, often referred to as “double opt-in,” means asking email newsletter subscribers to confirm that they actually want the communication for which they signed up for. This prevents [...]
Filed under: Confirming Subscribers, Email Marketing Tips, First Impressions, List Building, Using Forms | 1 Comment »
In the world of email marketing we’re always looking for new ways to grow our lists and extend our reach. The more people you are connecting with the better return on investment you will achieve. That’s why you should always be thinking of creative new ways to reach out to previously untapped customers or current [...]
Filed under: Do's and Don'ts, Email Marketing Tips, List Building, Marketing Tips, Using Forms | 4 Comments »
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